Novus Loyalty SME IPO Details 2026
All About ALL ABOUT Novus Loyalty
The Novus Loyalty size is ₹60.15 crore, comprising a fresh issue of ₹48.18 crore and an offer-for-sale of ₹11.97 crore. It is a book build issue. The IPO issue opens on March 17, 2026, and closes on March 20, 2026. The share allotment is expected on March 23, 2026, and the listing date is March 25, 2026. Novus Loyalty is based in Gurgaon and operates in the Technology sector. It filed its DRHP on September 30, 2025, and will list its shares on both the BSE SME. Kfin Technologies Ltd. is the registrar, while Smart Horizon Capital Advisors Pvt.Ltd serves as the merchant banker for the offer.
IPO Highlights
IPO Reservation and Lot Size
The company has reserved shares for various investor categories. The Retail Shares reservation is 35.06% (13,64,000 shares), and QIB has 49.87% (19,40,000). Further, the minimum lot size is 2,000 shares. The anchor investor reservation is 27.43% (11,30,000 shares), and the market maker reservation is 5.58% (2,30,000).
IPO Issue Structure
QIB | 19,40,000 (49.87%) |
| Anchor Investor | 11,30,000 (27.43%) |
| QIB (Ex. Anchor) | 8,10,000 (19.66%) |
NII (HNI) | 5,86,000 (15.06%) |
| bNII > ₹10L | 3,91,000 (9.49%) |
| sNII < ₹10L | 1,95,000 (4.73%) |
Retail | 13,64,000 (35.06%) |
Market Maker | – |
Total | 41,20,000 (100%) |
On September 30, 2025, the company filed its Draft Red Herring Prospectus. The Red Herring Prospectus is available to understand the business operations, financials, and the risks involved.
IPO GMP
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Financial Performance (₹ in Cr)
| Period Ended | 30 Sep 2025 | 31 Mar 2025 | 31 Mar 2024 | 31 Mar 2023 |
|---|---|---|---|---|
| Total Income | 71.43 | 104.63 | 73.61 | 59.61 |
| Profit After Tax | 5.80 | 3.58 | 2.96 | 0.55 |
| EBITDA | 7.79 | 5.69 | 4.82 | 2.27 |
| Net Worth | 18.89 | 13.09 | 9.50 | 6.54 |
Key Performance Indicator
| Particulars | SEP 25 | FY25 | FY24 | FY23 |
|---|---|---|---|---|
| EBITDA Margin (%) | 10.91 | 5.43 | 6.56 | 3.81 |
| PAT Margin (%) | 8.12 | 3.42 | 4.04 | 0.92 |
| EPS (₹) | 4.74 | 2.93 | 2.42 | 0.45 |
| ROE (%) | 30.70 | 27.37 | 31.13 | 8.42 |
| ROCE (%) | 40.64 | 40.40 | 42.76 | 11.39 |
| ROA (%) | 26.57 | 24.17 | 23.97 | 4.11 |
| Debt to Equity (x) | - | - | 0.09 | 0.54 |
To understand the above financial ratios / financial performance metrics as per the Draft Red Herring Prospectus, visit here.
Novus Loyalty SME IPO Review
You must assess the company’s financial position before deciding on investments. You can read our full review article here.
Disclaimer: The information provided on this website is for general informational purposes only. Before making any investment decisions, you must consult with a qualified financial adviser.
IPO Financial Snapshot
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Quick Links
About Novus Loyalty
Novus Loyalty began operations in 2011. The company operates in the Technology sector. It manufactures loyalty and rewards solutions for the Indian and international markets. The team provides SaaS and On-premises models to clients. Its main office is in Gurgaon. It serves many customers every year. The firm employs around 50 workers in various departments. Its leadership team has extensive industry experience. The company holds several quality certificates for its operations.
Main Offerings:
Key Strength:
727, Udyog Vihar Phase V, Industrial Complex, Dundahera, Gurgaon, Haryana, 122016
You can contact the company via call or email.
+91-9717154514 / investor@novusloyalty.com
Intermediaries & Key Contacts
Frequently Asked Questions
The company provides technology for loyalty and rewards programs. It helps businesses like banks and stores keep their customers happy. They use mobile apps and websites to give rewards.
The Novus Loyalty IPO is a ₹60.15 crore SME book build issue for a technology company that provides loyalty and rewards solutions. It comprises a fresh issue and an Offer for Sale. The bidding opens from March 17 to March 20, 2026.
Bidding for shares begins on March 17, 2026. It will stay open for four days until March 20, 2026. Investors must apply within this window.
A retail investor needs to apply for at least 2 lots. One lot has 1,000 shares, so you need 2,000 shares. The total minimum amount is ₹2,92,000.
The company will list its shares on the BSE SME platform. This listing is expected to happen on March 25, 2026.
Kfin Technologies Ltd. is the official registrar for this issue. They will manage the allotment and refund process for all applicants.
The company will use the money for product development. They also plan to spend on marketing and hiring. Some funds go toward general corporate needs.
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